THE ROLE OF AT-HOME CONSUMER DIAGNOSTICS INCREASES Saliva-based home pregnancy test arrives at Australian pharmacies
With
Dr Anita Sharma, GP
Platinum Medical Centre,
Brisbane
Michael Cima, CEO & Director
CC Supplies,
Byron Bay
SEGMENT
Filmed in Brisbane | March 2026
Since the COVID-19 pandemic, consumer diagnostics have rapidly advanced, with more people becoming aware of and comfortable using at-home testing. These tests provide greater convenience, control, and empowerment, allowing individuals to monitor their health without immediately consulting a healthcare professional. Recently, this shift has been particularly impactful in areas such as pregnancy testing, where saliva-based diagnostics now enable earlier and more accessible detection.
According to Dr Anita Sharma, a Brisbane based GP at Platinum Medical Centre, traditional medical testing still plays an important role. Situations such as unclear symptoms, early-stage conditions with low detectable markers, or practical limitations—like insufficient saliva samples—may require confirmation through standard clinical methods. Additionally, many patients seek reassurance from healthcare professionals even after receiving positive at-home results, particularly when further care planning is needed.
As a result, the role of healthcare practitioners is evolving, according to Dr Sharma. Rather than acting solely as gatekeepers to testing, they are increasingly becoming interpreters and validators of patient-led diagnostics. According to Dr Sharma, GPs now focus more on guiding care, confirming results, and supporting patient decisions. To do this effectively, Dr Sharma states GPs must stay informed through continuous education, engagement with peers, and awareness of emerging diagnostic technologies and trends in healthcare.
Australian Health Journal also spoke with Michael Cima, CEO and Director of CC Supplies about the accessibility of consumer diagnostics and where women are able to choose how to test, have improved access and opt for privacy.
Source: Adapted from transcript
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Medical colleges reform to address accessibility, affordability and rural challenges
Australia’s specialist medical colleges are introducing significant changes to their training selection processes to tackle the ongoing shortage of specialist doctors in rural and remote areas. The Council of Presidents of Medical Colleges (CPMC), in collaboration with the National Rural Health Commissioner, has unveiled new guidelines that prioritise candidates with rural backgrounds and experience during trainee selection.
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Continuity of Care under COVID-19
Series 3, Episode 1
Under the COVID-19 pandemic, the Australian Healthcare system has handled the public health crisis by monitoring and responding to challenges in supply chains, testing & tracing of new infections and stock piling of essential equipment.
The public has largely responded by practising social distancing, understanding how hand hygiene can spread contagion and recently installing the COVIDSafe mobile application. Public health messaging has been largely effective and literacy improve, to combat the dangers of misinformation.
To open up access to medical advice during the pandemic, in March the Australian government issued MBS item codes for telehealth consultations, for advanced practice nurses as well as GPs and other specialists.
According to AMA President Dr Tony Bartone, as of mid-May 2020, around 10 million Medicare-funded telehealth services have been provided, either over the phone or via video, a significant majority of which have been provided by GPs and other specialists since the Medicare telehealth items were introduced in March.
However in recent months, the health system has mounting concerns on:
- a reduction in general practice visits for testing, investigation or immunisation
- lower rates of elective procedures resuming since being halted
- reduction in laboratory testing
- reduction in treatments and diagnosis of chronic and acute conditions
- access to, and continuing to take medications
Those with pre-existing conditions have been urged to keep appointments and routine treatments to maintain their health.
Industry has taken action such as the newly formed Continuity of Care Collaboration (CCC). The 15 health organisations forming CCC are an Australian first national communication collaboration of Peak Bodies, Industry and Healthcare Organisations coming together to stress the importance for people to continue monitoring their health and maintaining their regular care.
This Australian Health Journal episode on the continuity of care was produced with commentary from the following health industry associations and organisations: APNA – Australian Primary Health Care Nurses Association, RACGP, Medical Technology Association of Australia (MTAA), West Cessnock Medical Practice, Consumers Health Forum of Australia, Medicines Australia
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Value of MedTech Report brings Industry and Government together
In June 2023 the Medical Technology Association of Australia (MTAA) launched The Value of MedTech Report – a major study quantifying the difference the MedTech industry makes to the lives of Australian patients, the healthcare system and the Australian economy.
Australian Health Journal spoke with MTAA CEO, Ian Burgess and MTAA Policy Manager, Pravin Siriwardena about the report and its key findings.
